Corporate social responsibility

Purposeful Brands for Greater Good

The last few years have seen a huge increase in purposeful brands that not only look to improve their bottom line, but the community as well. Whether its in the form of a social enterprise, B-corp, or simply a company that has chosen to highlight their true purpose, this is a very exciting trend that will continue to change the way business operates in community.

Strategic Purpose + Sustainable Profits: The New CSR Imperative

I am pleased to share with you my recent speech from the Women’s Executive Network Leading Edge Corporate Social Responsibility.These days brand is king. Companies want to improve their image as good corporate citizens in both the marketplace and in the community. For this to ring true they need to do a lot more than talk the talk.”Leading Edge Corporate Social Responsibility is the title of the session today.  So what does this mean and how can you embrace the new thinking and practices to power increased results for your company and society.